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Attio

Attio specialists.

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For teams that've outgrown spreadsheets but find Salesforce overkill, we build on Attio's flexible, data-model-first approach instead.

Q4
66% Booked
Q1
25% Booked

The Short Version

Why we reach for it.

Attio lets you define your own objects and relationships rather than conforming to a rigid schema built for a different era. It's fast to set up and genuinely suits product-led and outbound-assisted GTM motions.

BEst fit when you're...

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Outgrowing spreadsheets but finding Salesforce overkill

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Wanting a CRM that fits your actual sales motion, not a generic template

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Running a product-led or outbound-heavy GTM motion

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Ready for something modern and fast to configure

What do we do

Attio done properly.

01
Data model design

Records moving stage automatically based on real behaviour.

02
Lifecycle automation

Records moving stage automatically based on real behaviour.

03
Integration setup

Wired to Clay, HeyReach, and the rest of your outbound stack.

04
Reporting dashboards

Reporting dashboards

05
Data migration

Clean imports from your previous CRM or spreadsheet system.

06
Handover & documentation

Fully documented so it's yours to run.

Schedule an intro call
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Our Reviews

“We had a product and vision, Wayward gave it structure and scale. The site, the automations, the search presence, it’s all taken Wildfire to the next level.”

James Varga
Co-founder @Wildfire Spirit
Verify reviewer on LinkedIn
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“I’m absolutely amazed by the new website, it frames the last six years of the charity so well, while also fizzing with excitement for the future - it already has search results we never expected!”

Ben Fagan
Creative Director @ Motif
Verify reviewer on LinkedIn
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“Jimmy is a true powerhouse marketer able to translate complex analytics into campaigns that work, while excelling across web, comms, and strategy.”

Liam Thomson
Senior Marketing Manager
Verify reviewer on LinkedIn
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Good to know

Attio questions...

How does this compare to HubSpot?
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Attio is generally faster to configure for a custom data model, HubSpot has a broader out-of-the-box marketing suite.

Do you migrate us from a spreadsheet or another CRM?
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Yes, migration is part of most engagements.

Is this a one-off setup or ongoing?
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A one-off rebuild, followed by ongoing maintenance as needed.

Can this connect to Clay for enrichment?
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Yes, that's a common part of the outbound stack we build around it.